Managing authority: General Directorate for Agriculture, Hunting and Fishing
Operation type 3.2.01 “Promotion and information activities by producer groups on domestic markets”
Project: the primary aim of the project is to develop and establish CO.P.A.P. products like White Garlic from Piacenza, onions and shallots, enhancing and positioning them inside new European markets, making known their typical features and characteristics. In particular, CO.P.A.P. intends to attract new stakeholders (consumers, buyers, influencers, journalists, restaurateurs, etc.) differentiating White Garlic from Piacenza in a particular way and making it a highly sought after product for its reputation and superior qualities.
creation of a website
market research and mailing list
social media marketing
press office and PR activities
participation in international fairs
creation of promotional material
purchase of advertising space
creation of dynamic and static visual material
Amount of investment plans: € 47,250.00
Amount of support: € 33,075.00
Beneficiary: CO.P.A.P. soc. coop. a r.l.
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